SmartTechie Startup City in Bangalore

25 05 2008

This Saturday was quite eventful with the SmartTechie’s Startup City Event happening at NIMHANS Convention Centre in Bangalore. I was about to collect my notes, but a little bit of googling helped me land up at Swaroop’s notes on the event which captured the essence of the event in a remarkable fashion.

Here are those aspects of the event that I loved most. R.K.Misra is positively charging and I loved Ashish Gupta’s keen insightful address that traced the evolution of startups. His perspective of looking at India as a huge startup offered a great food for thought. The panel discussion focussed on Innovation Marketing was moderated by Dr. Y L R Moorthi – IIMB professor of marketing. Some of Moorthi’s candid remarks like

‘Marketing is too serious a stuff to leave it to Marketing professors or Marketing professionals’
‘Technology has the shelf life of a banana’

got me thinking. How true!

The Marketing Panel discussion was quite insightful as Paul Murphy, Director of Innovation, Microsoft India emphasized on the importance of Business case, on building products that customer wants, and Marketing in Promoting ideas, Bharath Chinamanthur from Amazon India Development Center and Suresh Vedula, Head – Business Mobility,from Nokia India expounded on their experiences. Sharad Sharma proved to be a great moderator in the CEO Conclave. Overall, this event surpassed my expectations!


Actions

Information

One response

30 05 2009
zoya thomas

I chanced upon your blog and found it very informative. The event blogs are striking enough to have a feel of the event, so, I would like to have a little chit-chat on your blogging interests. And even we are coming up with an event on startups on June 6th. So, can I have your contact details? Looking forward to hearing from you. Contact me at zoya@siliconindia.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s




%d bloggers like this: